Info

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Project Brief:

Chennai Grocers is an online grocery store operating in Chennai with deliveries currently to Chennai and soon expanding across various cities. They offer a wide range of food products for everyday needs and even offer grocery home delivery as  The online grocery store has fresh fruits and vegetables, fresh and frozen meats and seafood, a wide range of breads and other packaged bakery products as well as a range of fresh cheeses from around the world. They also have a range of every staple and international cuisine product along with organic products for fresh and packaged food items. With their special offerings, they have the best online food shop & online grocery shopping platform available for all your grocery products as well as physical grocery stores in select cities.

We integrated a custom template with custom menu structure and a responsive design. Integrated social media and analytics to boost the sales and improve brand visibility. In-built SEO ensures better reach to the target audience and better conversions.

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Step 01

Information Gathering

We gathered all product details, updated SKUs and pricing and presented in a spreadsheet in categories. Tags and collections were further added for website sorting. Images in specified dimensions were designed and all data and images were loaded in the server. Customized template was integrated and a new menu structure with responsive drop down was implemented.

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Step 02

Problem Solving

Complex number of SKUs followed by a complex delivery mechanism with variable pricing for perishable, non perishable and variation in delivery costing base on conditions was implemented fo a seamless delivery for clients.

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Step 03

Result

A robust, responsive and classy grocery store with ultimate user experience and CTA was implemented with 10x increase in conversion.

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